West Sulawesi Maritime Tourism Development Strategy


  • Syafruddin PKA Study Program, Makassar Tourism Polytechnic
  • Muh. Zainuddin Badollahi DPA Study Program, Makassar Tourism




Maritime Tourism, Tourism Development, Tourism Strategies


The present research delves into an in-depth analysis of the various strategies employed for the purpose of fostering the growth and development of maritime tourism in the captivating province of West Sulawesi, situated within the archipelagic nation of Indonesia. The province of West Sulawesi is renowned for its captivating amalgamation of pristine natural landscapes, rich cultural heritage, and immense potential for the flourishing tourism industry. The present study aims to investigate the intricate interplay of both internal and external factors that exert influence on the growth and progress of maritime tourism. Employing a qualitative methodology, this research endeavors to evaluate the potential and credibility of West Sulawesi as a captivating maritime tourism destination. The present study delves into an in-depth analysis of the prevailing strengths, weaknesses, opportunities, and threats (SWOT) that confront the region, with a specific focus on West Sulawesi. The primary objective of this investigation is to identify and propose suitable strategies that can effectively enhance the prospects of maritime tourism in the aforementioned region.


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How to Cite

Syafruddin, S., & Badollahi, M. Z. (2023). West Sulawesi Maritime Tourism Development Strategy. International Journal Papier Public Review, 4(3), 10-17. https://doi.org/10.47667/ijppr.v4i3.243